Serving as the brand director in 2024 for CVK Mining’s initiative to continue its work of over a decade — which lies at the intersection of architecture and other services in this field — under a new roof, she designed Haneand‘s identity.
/-. / name + conjunction
By emphasizing the traditional, most basic unit of space (Hane) and the industrial ideas that accompany this concept with the word and, she wanted to reinforce how diverse the brand’s service areas are.
The brand identity development process of Haneand, a firm that has been working for over a decade at the intersection of architecture and the disciplines it serves — emphasizing the use of the conjunction and as a conceptual tool.